By Allison Adding an Instagram widget to your blog is a great way to increase engagement and grow your blog. Here’s how to add an Instagram feed in WordPress. The post How to Add an Instagram Widget in ...
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What Flowers and Fruits Can Teach Us About Content and Branding
By James Glover Content marketing and branding go farther back than you might think. Although many of us think of consumerism as an invention of the modern mind, the truth is that the natural world invented it long ...
Read More »Double Opt-In Best Practices for Email Marketing
By Chad S. White Double opt-in (DOI) permission practices are often seen as unnecessary and harmful to list growth. However, when used correctly, they can improve your email program’s results by protecting your sender reputation, which keeps you ...
Read More »Get More Conversions with Lessons from 13 Irresistible Call to Action Examples
By Emily Bauer What’s the difference between a window shopper and a customer? I’ll give you a hint: It’s the same thing that separates a scroll-by from a click-through. Or an anonymous lurker from a known lead. The ...
Read More »Best Purchase Order Software
By Lars Lofgren A good purchase order software makes sure your business gets the inventory it needs from suppliers easily and quickly. It streamlines the procurement process, allowing you to rest easy your business will get the products ...
Read More »Creating Relevance with Multivariate Testing and Digital Analytics
By Michael Blumenfeld From optimizing the site experience to sending out a marketing email, the modern marketer should always be mindful of one important factor, relevance. The more relevant an experience is for the user, the more likely ...
Read More »Understand Your Purpose and Goals for Content Marketing
By Srijana Angdembey On the Fly is our video series with small bites (two mins or less) of marketing and customer experience advice and training from experts given to you during the current disruption. Content marketers, are you ...
Read More »Make the Most of Your Customer Data
By Samantha Hausler It’s every marketing professional’s dream to turn customer data into actionable insights that inform their campaign efforts. Recent research from Forrester (as shown in the infographic below) found marketing leaders wish to use data to ...
Read More »Best Project Portfolio Management Software
By Lars Lofgren Keeping track of various investment accounts can be challenging. From 401(k) plans to IRAs, HSAs, and taxable accounts, most investors are juggling more than just a few investments. For those of you with multiple accounts, ...
Read More »How Much Content Do You Need to Start a Blog?
By Julia With all the conflicting info out there, we wanted to answer a common question from newbie bloggers: how much content do you need to start a blog? The post How Much Content Do You Need to ...
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