By Jon Baron Actions speak louder than words. At a time when ‘big data’ analysis is driving intelligence into customer behaviour and beginning to underpin strategy marketers are clamouring to gain all the relevant insight they can get ...
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Top 5 Social Media Predictions For 2014
By Ulara Nakagawa Facebook Circa 2004 via Kate Raynes-Goldie on Flickr Nearly ten years ago now, a certain introverted college sophomore launched from his dorm room thefacebook.com—a campus-exclusive website that allowed people with a Harvard email address to ...
Read More »Are You Creating Content Your Customers Are Thankful For?
By Stephanie Kapera As inbound marketers, you might say we give thanks to our customers all year ’round. After all, our entire philosophy rests on creating customer-centric content. But how thankful, really, are your customers for the content ...
Read More »Search and ecommerce in Russia [infographic]
By Graham Charlton According to our recent Digital Landscape Report, Russia has the highest number of internet users in Europe, and represents a potential growth market for ecommerce. In addition, just under half of Russia’s 61m web users ...
Read More »How to Attract Great Talent
By Kevin Kuske For many of us, graduating from college signaled the time to collect our newly framed diplomas and start praying that the resumes we sent out between intramural basketball and midnight pizza would land somewhere and ...
Read More »Mobile Holiday Shopping Trends For Marketers
By Lakshmi Harikumar The influx of smartphone and tablet ownership has changed the way consumers research products and make purchasing decisions in-store and online. With the holiday season here, it’s important to know and understand top mobile shopping ...
Read More »The 2013 Holiday Season: Mobile Retail Aspects
By Andy Donovan The end of each year is generally considered the busiest time for marketers , advertisers and retailers. With the Holiday season being, naturally, exceptionally promising in terms of its potential profitability, most companies focus their ...
Read More »Seven Twitter Q&As and the lessons that can be learned
By David Moth Twitter Q&As are like London buses – you wait ages for one then 100 come along at once. At least I think that’s how it goes? In recent months brand marketers must have been busy ...
Read More »Why Verizon’s Customer Service is (Almost) Exceptional
By Ramon Nuez Today customers have a multitude of choices. In as far as which cable provider to marry. In many cases, the choices are very difficult. Company A may may offer 200 HD channels. But Company B ...
Read More »What the NASDAQ Above 4,000 for First Time Since Its Collapse Means for Investors
By George Leong Technology and growth stocks have been the go-to stocks this year, as the NASDAQ broke above 4,000 on Monday for the first time since September 2000. But recall that 2000 was also the year the ...
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