IM-News Internet Marketing News

By Serenity Gibbons Your subject line has the greatest impact on the success of your email campaigns. If no one opens your message, no one will click on your call to action, read your content, or engage with ...

By Simon Chan Danelle Delgado talks about how she went from struggling to raise her 3 kids to becoming a top earner in her company. She went from getting 66 straight “No’s” to eventually recruiting over 140 people. ...

By Michael McNichols What would William Shakespeare, the Immortal Bard, say about modern-day marketing and content creation? Short of discovering how to time travel, we’ll never know. However, his works might give us some idea or at least ...

By David There are many ways to promote your blog, but not all of them will be relevant or as dynamic as others, depending on your niche. In this guide, we’ve broken […] The post How to Promote ...

By Guest Author Originally published at: https://blogs.oracle.com/cx/tapping-into-the-experience-economy-trends-and-best-practices-with-dan-gingiss Ignited by his marketing and customer experience (CX) background at Fortune 300 companies, Dan Gingiss is on a burning mission to “make the brand lovers louder than the haters by creating ...

By Heidi Cohen Think that the Pilgrims ate turkey and pumpkin pie at the first Thanksgiving? Here’s the real story based on an awesome holiday content marketing campaign. Includes 5 actionable tactics. The post Thanksgiving: The Most Awesome ...

By Quick Sprout Editorial Setting up an efficient helpdesk system is a crucial aspect to success when running an eCommerce business. If you have a WordPress-WooCommerce online store, there are several options to help you integrate a helpdesk. ...

By Kaiti Livermore Everyone wants more subscribers who are regularly converting. While going out and attracting new, high-value subscribers is one path that every brand should explore, it’s also the most expensive. That’s because these subscribers are at ...

By Garrett Hughes Here are a couple of interesting—terrifying?—statistics for ecommerce marketers: The average click-through rate (CTR) for an ecommerce search ad on Google is just 2.69%. Facebook isn’t any better, with a 0.09% CTR across all industries. ...

By Andrea Tucker Originally published at: https://blogs.oracle.com/cx/5-lead-management-best-practices-that-build-account-based-marketing-success Lead generation and lead management both play an equally important role in fueling the revenue engine for your business. Where lead generation creates interest among your target audiences, lead management tracks, ...