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Demystifying the Customer Experience

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By Srijana Angdembey On the Fly is our video series with small bites (two mins or less) of marketing and customer experience advice and training from experts, given to you during the current disruption. Customer experience and customer ...

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Marketing Audience Definition: What You Need To Know

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By Heidi Cohen Do you know what your true Marketing Audience Definition is? Use the BIO Approach to define yours. Includes charts & templates. The post Marketing Audience Definition: What You Need To Know appeared first on Heidi ...

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How Marketing Teams Can Achieve the Email Pre-Send Dream

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By Megan Moller The steps to take to turn an email idea into an active campaign will probably be the longest process of your marketing team’s job. With more consideration in your pre-send process, you’ll see more efficiency ...

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11 Easy Ways to Engage Readers on Your Blog (2020)

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By faizan Are you looking for ways to increase blog engagement? Check out these easy tips that will help you engage readers on your blog! The post 11 Easy Ways to Engage Readers on Your Blog (2020) appeared ...

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How to Sell More to Existing Customers with Multichannel Loyalty

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By Emily Rudin Loyalty programs are evolving to meet the growing expectations of consumers. Customers expect to be rewarded for engaging with a brand no matter how or where they make the purchase. They also expect that the ...

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Best Online Writing Courses

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By Lars Lofgren Looking to unleash your inner Hemingway? Maybe you have an idea for the next Harry Potter and want to get it out? Or maybe you just want to pick up a new skill that can ...

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The Most Critical Email Deliverability Questions

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By Chad S. White The most critical email deliverability questions are YOUR QUESTIONS, especially during this time when so many companies and email programs have been disrupted and are under so much pressure. To help you get the ...

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Network Marketing vs Real Estate – Who Makes More Money? by Tim Sales

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By Simon Chan Should you do real estate or network marketing? Tim Sales spent almost a year gathering the numbers, and according to the data, one of these is FAR superior than the other. Who is Tim Sales? ...

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Combine Customer Interaction Data Across All Digital Channels in Oracle Infinity

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By Kiumarse Zamanian In 2019, We Are Social and Hootsuite found that there were about 4.4 billion people online in the world. Online activities, such as shopping, researching, and watching videos, result in millions of digital interactions or ...

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Oracle Named a Leader in Gartner Magic Quadrant for CRM Lead Management 2020

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By Andrea Tucker I remember when the B2B sales process was all about “relationship selling”. Every email was personal, every phone conversation relevant and marketing was focused on brand awareness. But we found that as the pace of ...

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