IM-News Internet Marketing News

By Michael McNichols A marketer’s education never ends. New insights make a difference in how you approach campaigns as well as some older perspectives that you read differently now at a different point in your career than you ...

By Lars Lofgren I’ll get straight to the point. If your company takes reservations or appointments, you need an online booking system — period. Take a moment to analyze your current process. How does a customer schedule their ...

By Julia How much does it cost to start a blog? If you want to start a blog but are worried about the price, we’ll explain how much starting a blog really costs. The post How Much Does ...

By Dan Ewing Read part one of this series here. Here is an action plan for providing exceptional customer experiences in the micro-moments of engagement. Marketers are facing an inflection point. They need to lead their enterprise in ...

By Luke Bailey There’s something special about attending an in-person conference or industry event. The adrenaline rush of going to pick up your nametag on the first day. The opening keynote that gets everyone in the room buzzing. ...

By Heidi Cohen Want to improve your results? Combine Storytelling and Content Marketing and use these 3 lessons that Hamilton can teach you. The post Storytelling and Content Marketing: What Lin Manuel Miranda’s Hamilton Can Teach You That ...

By Lars Lofgren Looking for the best warehouse management software? We like Fishbowl Inventory and think you will too. A good warehouse management software gives your business the tools it needs to track the movement of items at ...

By Michael McNichols Join us online Thursday August 6 from 12:00 PM to 1:30 PM EST for our free Oracle Cloud CX Virtual Summit event to learn insights into how personalized marketing can reimagine the modern customer experience. ...

By Chad S. White We here at Oracle CX Marketing Consulting think it’s cheaper to keep a customer than find a new one and that the same holds true for email subscribers—which also happen to be many of ...

By Hayley Mullen Ask and you shall receive, right? Not so much when it comes to your visitors’ email addresses. You likely don’t have to look further than your own inbox to see why—there’s no shortage of companies ...