IM-News Internet Marketing News

By Arwen Petty As we head into the next 24 hours of food comas, family, and reflection, it’s worth noting how different tomorrow will be from many Thanksgivings of yore. For one thing, no one is (probably) arriving ...

By Michel Falcon Have you ever met someone who said, “Social media doesn’t work!” Of course, there is the person who asks, “What’s the ROI of social media?” In this post, I will address both the statement and ...

By Personal Branding Blog The title of this blog is of course oversimplified but I wanted to emphasize the vast difference between the two sides. As a career coach, I spend a lot of time with people who ...

By Max Stinson It’s a common practice to cite statistics in your marketing materials in order to impress potential clients. However, with all the information you can get on the net, have stats become too overused? This is ...

By Ramon Nuez Today customers have a multitude of choices. In as far as which cable provider to marry. In many cases, the choices are very difficult. Company A may may offer 200 HD channels. But Company B ...

By Andy Donovan The end of each year is generally considered the busiest time for marketers , advertisers and retailers. With the Holiday season being, naturally, exceptionally promising in terms of its potential profitability, most companies focus their ...

By Kevin Kuske For many of us, graduating from college signaled the time to collect our newly framed diplomas and start praying that the resumes we sent out between intramural basketball and midnight pizza would land somewhere and ...

By VerticalResponse As a non-profit, you may have started sending your fundraising emails to encourage end-of-year donations. While there can be a flurry of fundraising emails arriving in inboxes everywhere, there are some things you can do to ...

By Christopher Ratcliff Yesterday I was invited to the UK launch of a new personalised video platform, created by Dutch company Rednun. Rednun claims that if you want the biggest impact possible for the maximum number of people, ...

By Ian McCaig Research has identified that just over 1% of an ecommerce site’s users contribute 40% of its revenue. By analysing 950m page views from more than 123m website visits, the research found that whilst this 1.06% ...