IM-News Internet Marketing News

By Scott Stratten Subscribe on iTunesGoogle PlayRSS Feed In today’s episode we reminisce about something very important: Scott’s birthday. We also talk about Know-It-All Nikki; how a Delta Flight Attendant went viral; vigilante scooter removal in San Diego; ...

By Corry Cummings Our favorite channel, by far, is content marketing. We don’t have to push people to become our customers, all we have to do is release amazing content and great prospects will come to us. For ...

By Corry Cummings Fundamentally, you need to make money, or you don’t have a business. That’s actually the only true failure in business. No matter what happens, don’t run out of money. Every other mistake can be fixed. ...

By Corry Cummings Google is still the place to find answers to questions. Search engines have changed over the years, and the barrier to entry has gotten a lot higher. When we started, all it took was a ...

By Lars Lofgren There is possible nothing else in marketing more magical than getting a paid marketing funnel to work. Think about it. You put $1 in and you get $2 out. At that point, you’re printing money ...

By Michael McNichols At Modern Customer Experience in Las Vegas, Shashi Seth, SVP of Oracle Marketing Cloud, described how the future of marketing is basically looking at a segment of one (in a panel called “The Future of ...

By Lars Lofgren Retention is the act of getting your members to use your product in such a way that it becomes habitual. That’s why we call them users at this stage. if you retain them then they ...

By Lars Lofgren The ability to use the product itself to get new visitors is one of the most exciting aspects of growth hacking. Pulling visitors into the top of your funnel is good, and so is pushing ...

By Lars Lofgren Now you have visitors to your product, but that’s the problem. They are just visitors. You’ve found a way to get them to come to your product, but if this is all you do then ...

By Lars Lofgren So, you want to get new visitors to your site? There are three fundamental ways to get traffic. No more. No less. You can pull people in, push people in, or you can use the ...