Tag Archives: social media

14 more examples of beautifully persuasive ecommerce design

By Christopher Ratcliff Sometimes you don’t even need an excuse to spend an entire afternoon losing yourself while looking through hundreds of beautiful looking websites and admiring their handiwork. Luckily we do have a reason… research! That old ‘get out of jail free card’. Last year I took a look at some excellent examples of persuasive ecommerce design and I ...

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4 Apps That Could Change Your Life

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By Jen Cohen Crompton In Apple’s most recent campaign, they vowed to change lives. And honestly, when it comes to integrating into our everyday lives and giving us ways to improve our health, happiness, finances, and a slew of other aspects, Apple and its app store are winning. In March 2009 when Apple first launched their app store, there were ...

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3 Tips to Support Relevance in Your Marketing Communications

By Marguerite McNeal by Marguerite McNeal | Tweet this Digital technology allows marketers to have a better, deeper understanding of their customers than ever before. With a wealth of data from purchase behavior to email subscriptions, marketers can translate their knowledge into rich, personal experiences for each and every one of their customers. At Oracle Marketing Cloud Interact 2014, speakers ...

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7 Tips to Make Your Summer Sales Sizzle

By Susan Solovic We all love the summer, but it can be a rough time for business—they don’t call them the “dog days of summer” for nothing. With kids out of school and families going on vacation, the world of commerce becomes less predictable. To help you fight back, here are seven ideas to heat up your warm weather sales. ...

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How Picky Can you Be With Software Leads?

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By Lawrence Anderson Defining software leads has to be the most ancient struggle between sales and marketers inside the industry (and outside it for that matter). While marketers struggle to hit quotas, their lack of consideration for the sales perspective is a common complaint. Meanwhile, another common complaint is that salespeople are too picky and too dismissive of leads coming ...

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