Tag Archives: social media

4 Ways to Take Your Super Bowl Party Digital

By Ebony Grimsley Take Your Super Bowl Party Digital. Photo by Au Kirk. Above Promotions Company. Tampa, FL. What’s cooler than a good Super Bowl game? Mobile applications to play with during the game! No doubt many will take to Twitter, Instagram and Facebook, but as an event organizer, why not take each platform to the next level? Here are ...

Read More »

Seven super exciting predictions for boring old email marketing in 2014 (plus a bonus angry rant!)

Thumbnail for 7638

By Parry Malm It’s that time of year again, where pundits around the world give their predictions for 2014. So let’s look at the most boringly lucrative of online channels: email marketing. In 2014, I predict that “Email is dead” will be the most popular headline in articles, blogs and tweets about email marketing, closely followed by ‘email isn’t dead.’ ...

Read More »

How To Hire Effective Content Marketing Writers and Editors

By Grant Butler We’ve all heard the theory: It’s easy to hire good content writers because so many are being fired from traditional media, such as newspapers and magazines. Unfortunately, this just doesn’t seem to be the case. I’ve run a corporate writing agency for 15 years, and hired many writers and editors. During this time, the media industry in ...

Read More »

Which Companies are Totally Nailing B2B Social Media B2B

By Ryan Currie B2B marketing can often be dry, stuffy, and an overall snooze fest when not done correctly. Some companies are actually producing really creative … Source: <a href=https://www.google.com/url?q=http://socialmediab2b.com/2014/01/b2b-marketing-incredible-examples/&ct=ga&cd=&cad=CAI&usg=AFQjCNEejYy6rq2GVVBa2HP72uyKxJIqgQ class="colorbox" title="Which Companies are Totally Nailing B2B … – Social Media B2B” >https://www.google.com/url?q=http://socialmediab2b.com/2014/01/b2b-marketing-incredible-examples/&ct=ga&cd=&cad=CAI&usg=AFQjCNEejYy6rq2GVVBa2HP72uyKxJIqgQ     

Read More »

Alternative payments used for 43% of online transactions: report

By David Moth Alternative payments only account for a small proportion of ecommerce transactions in the US and UK, however methods such as e-wallets, direct debits and cash on delivery continue to show strong growth in other regions. Therefore it’s a feature that businesses can’t ignore, particularly at a time when many e-tailers are seeking to expand into international markets. ...

Read More »

Risk Considerations with SaaS ERP

Thumbnail for 7631

By Adam Fitzjohn The majority of businesses today that are operating with an enterprise resource planning (ERP) system have them deployed on-premise on their own existing IT infrastructure, maintaining them with in-house skills and resources. However, ERP solutions are increasingly being offered and deployed off site, on cloud based platforms, offering a multitude of benefits to companies choosing take the ...

Read More »

MLK Day: A day of dreams (even if you slept in) | The Ranger

By Emily Prestwood – Online Editor/Social Media Coordinator … Day: A day of dreams (even if you slept in). by Emily Prestwood – Online Editor/Social Media Coordinator • 22 January, 2014 • Culture • 0 Comments … Source: https://www.google.com/url?q=http://amarillocollege.info/mlk-day-a-day-of-dreams-even-if-you-slept-in/%3Futm_source%3Drss%26utm_medium%3Drss%26utm_campaign%3Dmlk-day-a-day-of-dreams-even-if-you-slept-in&ct=ga&cd=&cad=CAI&usg=AFQjCNEVj7SRbRVT9EwPfAddDnmxVpuRoA     

Read More »

Yahoo acquires Sparq, Seattle-based mobile marketing startup

It’s certainly the season of acquisitions. Hot on the heels of acquisitions by Google and Facebook, Yahoo has bought over Sparq, a mobile marketing … Source: <a href=https://www.google.com/url?q=http://tech.firstpost.com/news-analysis/yahoo-acquires-sparq-mobile-marketing-startup-216714.html&ct=ga&cd=&cad=CAI&usg=AFQjCNEd-y3JpiRcQMsdFzgN-290ZL4gXw class="colorbox" title="Yahoo acquires Sparq, Seattle-based mobile marketing startup” >https://www.google.com/url?q=http://tech.firstpost.com/news-analysis/yahoo-acquires-sparq-mobile-marketing-startup-216714.html&ct=ga&cd=&cad=CAI&usg=AFQjCNEd-y3JpiRcQMsdFzgN-290ZL4gXw     

Read More »

How the top 100 brands use Twitter

By Christopher Ratcliff Audiences for brands grew by 20% in Q4 2013 and brand tweets that included pictures and content links generated the most engagement. During Q4 2013, the top 100 brands according to Interbrand averaged 210 engagements per tweet when they added a picture link. This comes from the latest research by Simply Measured, analysing the Twitter activity of ...

Read More »

Was 2013 the year of conversion optimization?

Thumbnail for 7624

By Paul Rouke Twelve months on from writing “Will 2013 be the year of conversion rate optimization?” I’d like to follow up and share some answers and stories from what we saw in 2013. One thing is clear, last year was absolutely the most progressive we have experienced, with a continued trend towards brands embracing a data driven, on-going optimization ...

Read More »