Tag Archives: online marketing

How Typography Affects Conversions

By Neil Patel When you think about conversion optimization, what comes to mind? Testing colors, call-to-action buttons, headlines, and other elements including text, right? Although those elements do affect conversions, what about other design aspects such as typography? ...

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Does Your Customer Have A Plan?

By Dave Brock I recently wrote a post suggesting we “Stop Giving Customers Choices!” It’s stirred up some really great discussions. I thought I’d add another post to extend the discussion. Giving our customers alternatives and choices early ...

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