240: Rusty Cobwebs

By Scott Stratten Subscribe on iTunesGoogle PlayRSS Feed We’re shaking off the rusty cobwebs from our vacation, and what do we find? Millennials are starving for content, ruining mayonnaise, suing for pizza, forcing Wal-Mart to compete with Netflix, ...

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Personalization at Scale for B2C Companies

By Steve Earl It’s become common knowledge among marketers that personalized marketing provides higher ROI and directly benefits consumers in the form of better engagement and more personal brand relationships. Therefore, smart marketers are constantly investing and pushing ...

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