How to Increase Your Pinterest Engagement by 275%

By Neil Patel

How to Increase Your Pinterest Engagement by 275%

Did you know that Pinterest will generate you four times more money per click than Twitter? And 27% more than Facebook?

It’s one of the most popular social sites with over 70 million members, 80% of those members being women. Because of these numbers, you have no choice but to leverage Pinterest.

So, the real question that comes to mind is how do you generate revenue from Pinterest? Sadly, it’s not as simple as posting cool images to your board. There is actually a lot of science behind Pinterest marketing.

For example, there is a 36% increase in likes for pins that contain prices, and there is an 80% increase in engagement for pins that contain a call to action. And if you are able to leverage trending topics, you can get a 94% increase in clicks as well.

To show you how you can leverage Pinterest from a marketer’s perspective, I decided to create an infographic that breaks down everything you need to know about Pinterest.

Click on the image below to see a larger view:

Click here to view an enlarged version of this infographic.

Conclusion

Although Pinterest isn’t the most popular social network out there, it doesn’t mean that you can’t generate thousands of visitors and lots of money from it. If you have good products or services, especially ones that appeal to women, you should consider leveraging it.

At KISSmetrics, one of our most popular traffic sources for our blog is Pinterest. Users on that social site love sharing our infographics.

If you are going to take away one piece of advice from this infographic, make sure you schedule your pins during 2 PM – 4 PM. and 8 PM – 1 AM Eastern Standard Time. These are the times when you will get the most engagement.

So, how else can you leverage Pinterest?

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