By Amanda Durepos It’s a mobile mobile. Get it? Image by James Theophane via Flickr. We’ve all read a metric ton of marketing articles telling us that “A mobile marketing strategy is a must.” If it feels like ...
Read More »Mad Marketing 51: Content Marketing Trends of 2015, Google Changes, and More
By Marcus Sheridan It’s Mad Marketing time again my friends! And in this episode of the podcast, we’ll discuss: -How mobile should be impacting the way you think about your business as well as the new, mobile design ...
Read More »Build a Killer Conversion Strategy with Nothing but Time and Empathy
By Brad Tiller You don’t need to hire an expensive CRO team to do great work. Just be ready to clear your calendar. Conversion rate optimization is about different things to different people. For some, it’s simply about ...
Read More »How to Grow Your Blog Traffic by 20,000 Visitors a Month
By Neil Patel Around eight months ago, I started a new blog in the marketing realm. When I first started out, my traffic was flat. But around four months ago, I figured out a process that has allowed ...
Read More »How to Successfully Launch Your First Marketing Automation Program
By Contributor Editor’s Note: Today’s post comes courtesy of Zach Watson, content manager at TechnologyAdvice. He covers gamification, healthcare IT, business intelligence, and other emerging technology. Connect with him on LinkedIn. For marketing departments accustomed to smaller, fragmented ...
Read More »Earned Media Definition: 38 Experts Weigh In
By Heidi Cohen What is your definition of earned media and what role does it play in your marketing mix? 38 experts give their earned media definition to get you on track. The post Earned Media Definition: 38 ...
Read More »Lead Capturing & Nurturing with WordPress LeadIn Plugin – Interview Nelson Joyce from HubSpot
By George Thomas In this weeks interview I sit down with Nelson Joyce from the HubSpot product entrepreneur team. We cover the topic of generating and nurturing leads with your WordPress site. You might be asking yourself, I ...
Read More »The Membership Economy – Book Interview
By Heidi Cohen In today’s business world, it takes more than a website to stay competitive. The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base—and ...
Read More »Why You Need a Social Media Calendar and How to Create One
By Neil Patel You’ve heard of social media calendars before, but do you know what they are and how to use one? Chances are you don’t. And that’s okay… I didn’t either when I entered the realm of ...
Read More »Blog Content Curation: Your New Blog BFF
By Heidi Cohen Want to augment your blog content? Then add the 5 most popular forms of blog content curation to increase your content and your reach. Examples included. The post Blog Content Curation: Your New Blog BFF ...
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