Postcards from Korea: Out of the app and into the store with KakaoTalk

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By Simon Hathaway People have been talking about social commerce for some time now. The idea that shopping behaviour can be directed and informed by social networks is intriguing to retailers, but its application has been clunky. However developments by South Korean instant messenger app KakaoTalk point towards social becoming much more ‘shoppable’. KakaoTalk is the dominant messaging app in ...

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5 Simple Steps to Boost Retention

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By Ellen Gomes As more and more businesses turn toward a subscription model the emphasis on customer retention has ballooned. The need to acquire customers still exists, but the stability of a business is increasingly reliant upon building a steady stream of revenue from existing customers year after year. So, how can you maximize the lifetime value of a customer? ...

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Software Leads from Modern Legends

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By Lawrence Anderson Dwayne Johnson’s Hercules may not have been the best film out there but watching it really hit a lot of nails when it comes to the power of marketing. That’s right. At the risk of spoilers, one integral part of the film’s whole plot was the marketing capacity of Hercules’ entire group. You can use the most ...

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11 Hilarious Memes To Prepare for ‘Sharknado 2′

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By Erica Abbott Tonight, the eye of the shark…I mean, storm returns to TV. “Sharknado 2″ will be premiering tonight on the Syfy channel at 9 p.m. Now, for those who haven’t seen the first movie (like me) it’s pretty hilariously horrible, or so I’ve heard. As the first movie was set in Los Angeles, the sharknado now shifts to ...

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Document Management Apps to Go – Why Mobile is the new Mantra

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By GetApp Mobile working now makes so much of an enterprise available to employees on the go. Document management is no exception. The days of paper-based workflows are fading away, as even legacy document bases are scanned into document management apps and converted into fully editable, searchable versions. As soon as documents are available in electronic form, mobile workers using ...

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How to Revitalize and Improve Your SEO Content

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By Dave Wheeler It’s common sense that you need quality content in order to attract organic online traffic. While this statement is true, many businesses think this means having to constantly create new material. However, there are easier, faster ways to improve your existing SEO content: 1. Observe the Competition It never hurts to research the methods of your competitors. ...

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How You Can Tap Into The Power Of Twitter

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By Heidi Cohen 6 Twitter Community Structures Simplify Your Work Do you want to tap into the power of Twitter to improve your social media reach and results? Of course you do! (Who doesn’t???) In plain English the secret is: Understand how participants form communities and communicate on Twitter to improve your results! This is known as Twitter Community Structures. ...

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